MoMALisa

In the Fall of 2004, slinc. along with Imaginary Forces, Jonathan Barnes and Kurt Ralske worked hand in hand with the Museum of Modern Art’s Digital Media department to create a multi-part, large scale information display system as part of the museum’s permanent collection.

The main installation consists of nine screens in the lobby designed to greet visitors with information on current and upcoming exhibits, daily events and retail information. The system was designed in such a way that the fantastic members of the museum’s Digital Media department could create their own shows. Shows range in size from one to nine screens and have arbitrary durations. These shows are scheduled and placed by our software according to user defined positioning constraints and probabilities which determine where a show is placed, how often it will be displayed and on what days it is valid.

Using a set of custom real-time transitions written exclusively for the museum, the system transitions dynamically between shows producing an always new, ever expanding and contracting visual symphony.

The screens project received an Honorable Mention in the Creative Review Annual 2005 as well as being featured in Metropolis Magazine.

Photos courtesy of Frederick Charles/Imaginary Forces